{"product_id":"wella-professionals-eimi-bold-move-150ml","title":"Wella Professionals - EIMI Bold Move 150ml","description":"\u003ch4\u003e\u003cstrong\u003eWella Professionals - EIMI Bold Move 150ml\u003c\/strong\u003e\u003c\/h4\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eWella Professionals EIMI Bold Move Matte Texturizing Paste 150ml\u003c\/strong\u003e is a \u003cstrong\u003eprofessional styling paste\u003c\/strong\u003e designed to deliver \u003cstrong\u003ematte texture, definition, and flexible hold\u003c\/strong\u003e for bold, modern hairstyles.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eA matte texturizing paste that creates definition, texture, and reworkable hold.\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch5\u003e\u003cstrong\u003eAbout the Product\u003c\/strong\u003e\u003c\/h5\u003e\n\u003cp\u003e\u003cspan\u003eThe \u003cstrong\u003eEIMI Bold Move Matte Texturizing Paste\u003c\/strong\u003e is part of \u003cstrong\u003eWella’s EIMI styling range\u003c\/strong\u003e, formulated to provide \u003cstrong\u003emedium hold with a matte finish\u003c\/strong\u003e. It allows you to \u003cstrong\u003eshape, define, and restyle hair effortlessly\u003c\/strong\u003e, making it ideal for creative looks and everyday styling. The \u003cstrong\u003e150ml size\u003c\/strong\u003e is perfect for regular use.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch5\u003e\u003cstrong\u003eDetailed Description\u003c\/strong\u003e\u003c\/h5\u003e\n\u003cp\u003e\u003cspan\u003eThis \u003cstrong\u003ematte paste\u003c\/strong\u003e is specially designed for those who want \u003cstrong\u003eflexible control and texture\u003c\/strong\u003e. It provides a \u003cstrong\u003emedium hold\u003c\/strong\u003e that keeps styles in place while allowing hair to remain \u003cstrong\u003esoft and reworkable\u003c\/strong\u003e. \u003cstrong\u003eWella Professionals EIMI Bold Move Matte Texturizing Paste 150ml\u003c\/strong\u003e ensures hair looks \u003cstrong\u003edefined, stylish, and manageable\u003c\/strong\u003e throughout the day. Its \u003cstrong\u003esalon‑quality formula\u003c\/strong\u003e delivers professional results at home.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch5\u003e\u003cstrong\u003eBenefits\u003c\/strong\u003e\u003c\/h5\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eProvides medium hold with flexibility\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eAdds matte texture and definition\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eNatural finish without shine\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eAllows reworkable styling throughout the day\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eSuitable for short to medium hairstyles\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eProfessional salon‑quality results\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eConvenient 150ml size\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch5\u003e\u003cstrong\u003eWhy Use This Product\u003c\/strong\u003e\u003c\/h5\u003e\n\u003cp\u003e\u003cspan\u003eIf you want to \u003cstrong\u003ecreate bold, textured styles\u003c\/strong\u003e with a \u003cstrong\u003ematte finish and flexible control\u003c\/strong\u003e, this paste is the \u003cstrong\u003eperfect solution\u003c\/strong\u003e. It allows you to \u003cstrong\u003eshape and redefine your look\u003c\/strong\u003e while keeping hair \u003cstrong\u003emanageable and stylish\u003c\/strong\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch5\u003e\u003cstrong\u003eHow to Use\u003c\/strong\u003e\u003c\/h5\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eWork a small amount into dry hair\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eShape and define your style as desired\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eRework throughout the day if needed\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch5\u003e\u003cstrong\u003eIngredients \u003c\/strong\u003e\u003c\/h5\u003e\n\u003cp\u003e\u003cspan\u003eContains \u003cstrong\u003econditioning agents, emollients, and styling polymers\u003c\/strong\u003e for texture and hold. \u003cstrong\u003ePlease check the product packaging for the full list of ingredients before use.\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch5\u003e\u003cstrong\u003eBest Suited For\u003c\/strong\u003e\u003c\/h5\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eShort to medium hair lengths\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eTextured and defined styles\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eAll hair types needing matte finish and flexible hold\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch5\u003e\u003cstrong\u003eIngredient Disclaimer\u003c\/strong\u003e\u003c\/h5\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eAlways review the ingredient list on the packaging before purchase or use. Individual sensitivities may vary. Please check product ingredients before buying.\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch5\u003e\u003cstrong\u003eSummary\u003c\/strong\u003e\u003c\/h5\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eWella Professionals EIMI Bold Move Matte Texturizing Paste 150ml\u003c\/strong\u003e is a \u003cstrong\u003estyling paste\u003c\/strong\u003e that provides \u003cstrong\u003ematte texture, definition, and flexible hold\u003c\/strong\u003e for bold hairstyles. Available to \u003cstrong\u003eshop online in New Zealand at Zilion Online Store NZ\u003c\/strong\u003e, this product is \u003cstrong\u003e100% authentic\u003c\/strong\u003e and can be purchased using \u003cstrong\u003eAfterpay \u0026amp; Zip\u003c\/strong\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch5\u003e\u003cstrong\u003eAvailability\u003c\/strong\u003e\u003c\/h5\u003e\n\u003cp\u003e\u003cspan\u003eShop \u003cstrong\u003eWella Professionals EIMI Bold Move Matte Texturizing Paste 150ml\u003c\/strong\u003e online in \u003cstrong\u003eNew Zealand at \u003ca href=\"https:\/\/www.zilion.co.nz\/\" title=\"https:\/\/www.zilion.co.nz\/\"\u003eZilion Online Store\u003c\/a\u003e NZ\u003c\/strong\u003e. We provide \u003cstrong\u003e100% authentic products\u003c\/strong\u003e, \u003cstrong\u003efast NZ‑wide delivery\u003c\/strong\u003e, and \u003cstrong\u003econvenient payment options including Afterpay and Zip\u003c\/strong\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch5\u003e\u003cstrong\u003eTop 20 FAQs\u003c\/strong\u003e\u003c\/h5\u003e\n\u003col start=\"1\"\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eWhat is the size of the product?\u003c\/strong\u003e 150ml.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eIs it a styling paste?\u003c\/strong\u003e Yes, it is a matte texturizing paste.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eWhat type of hold does it provide?\u003c\/strong\u003e Medium hold.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eDoes it add texture?\u003c\/strong\u003e Yes, it enhances matte texture and definition.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eCan I rework my style?\u003c\/strong\u003e Yes, it allows reworkable styling.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eIs it suitable for short hair?\u003c\/strong\u003e Yes, ideal for short to medium hair.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eDoes it leave residue?\u003c\/strong\u003e No, it provides a clean matte finish.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eCan men and women use it?\u003c\/strong\u003e Yes, suitable for all.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eIs it safe for colored hair?\u003c\/strong\u003e Yes, it does not strip color.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eDoes it have a fragrance?\u003c\/strong\u003e Yes, a light pleasant scent.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eIs it cruelty‑free?\u003c\/strong\u003e Yes, Wella Professionals products are cruelty‑free.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eCan I use it daily?\u003c\/strong\u003e Yes, safe for everyday styling.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eDoes it weigh hair down?\u003c\/strong\u003e No, it has a lightweight formula.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eIs it suitable for chemically treated hair?\u003c\/strong\u003e Yes, it is safe to use.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eCan I use it with other Wella products?\u003c\/strong\u003e Yes, it complements the EIMI range.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eDoes it provide shine?\u003c\/strong\u003e No, it offers a matte finish.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eIs it suitable for fine hair?\u003c\/strong\u003e Yes, apply sparingly for best results.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eCan I use heat tools after applying?\u003c\/strong\u003e Yes, style as desired.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eDoes it protect hair long‑term?\u003c\/strong\u003e It helps maintain style but is not a treatment.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eWhere can I buy it in NZ?\u003c\/strong\u003e At \u003cstrong\u003eZilion Online Store NZ\u003c\/strong\u003e, with \u003cstrong\u003eAfterpay \u0026amp; Zip available\u003c\/strong\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003ch5\u003e\u003cstrong\u003eKeywords\u003c\/strong\u003e\u003c\/h5\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eWella Professionals EIMI Bold Move Matte Texturizing Paste 150ml, Wella Hair Styling NZ, Wella EIMI Bold Move NZ, matte styling paste NZ, texturizing paste NZ, hair definition paste NZ, Wella Auckland, Wella Wellington, Wella Christchurch, Wella Hamilton, Wella Dunedin, Wella shop online NZ, best matte hair paste NZ, authentic Wella NZ, Wella Afterpay Zip NZ.\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Wella Professionals","offers":[{"title":"Default Title","offer_id":47737682723042,"sku":"ZWPEIMI0119","price":27.5,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0807\/3491\/2738\/files\/41erpa-kuxL._SL1500.jpg?v=1777550375","url":"https:\/\/www.zilion.co.nz\/products\/wella-professionals-eimi-bold-move-150ml","provider":"Zilion","version":"1.0","type":"link"}