Theorie - Purple Sage Blonde Shampoo 800ml
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Theorie - Purple Sage Blonde Shampoo 800ml
Theorie - Purple Sage Blonde Shampoo 800ml: The Professional Toning Solution
Product Overview and Detailed Description
Achieve the ultimate cool-toned blonde with the Theorie Purple Sage Blonde Shampoo (800ml). This salon-grade, high-performance cleanser is meticulously engineered to neutralize stubborn brassy and yellow undertones while delivering intensive hydration. Unlike standard purple shampoos that can leave hair feeling dry or brittle, Theorie utilizes a sophisticated "Hydro-lipid" delivery system that combines botanical oils with high-performance violet pigments.
Housed in a generous 800ml professional value bottle with a convenient pump, this shampoo is the cornerstone of a high-end blonde maintenance routine. It works on a molecular level to brighten platinum, silver, and ash-blonde shades, ensuring every strand reflects light with a mirror-like, cool-toned brilliance.
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Deep Violet Tones: Formulated with a precise concentration of violet pigments to cancel out unwanted gold and orange reflections.
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Acidic pH Balance: Restores the hair’s natural acidic state, which is vital for closing the cuticle post-lightening.
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Moisture-Rich Cleanse: A sulphate-free base that removes impurities without stripping the natural oils essential for hair elasticity.
Why You Should Use This Product
In the unique New Zealand environment—where hair is constantly exposed to high UV levels and varied water mineral content—blonde hair can lose its luster and turn "brassy" within days. Theorie Purple Sage Shampoo is essential because it acts as a protective chromatic shield. It goes beyond surface-level correction to provide structural repair for hair that has been compromised by bleaching or chemical processing. Choosing the 800ml size ensures consistent, salon-quality maintenance at an exceptional value for daily or weekly use.
Key Benefits of Purple Sage Brightening
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Instant Brass Neutralization: Specifically targets yellow reflections in blonde, silver, and platinum hair.
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Fiber Reconstruction: Infused with Keratin proteins to mend microscopic gaps in the hair cuticle.
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Reflective Shine: Polishes the hair surface for maximum light reflection and multi-dimensional color.
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Antioxidant Shield: Protects hair from environmental pollutants and the drying effects of the sun.
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Scalp Health: Natural sage extract provides antioxidant protection and soothes the scalp.
Best Suited For
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Platinum and Ash Blondes: Essential for achieving and maintaining ultra-cool, white-blonde results.
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Silver and Natural Grey Hair: Perfect for adding brilliance and counteracting dulling yellow tones.
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Highlighted and Balayage Hair: Ideal for keeping lightened sections crisp and bright against darker bases.
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Fragile/Porous Hair: Specifically designed for hair that needs a gentle touch after intense lightening.
Directions to Use: Professional Application
Thoroughly wet hair with lukewarm water. Avoid hot water, as it can cause color to fade faster and the scalp to become sensitive.
Apply a generous amount of shampoo (2-3 pumps) to your palms. Work into a rich lather and apply to the scalp and hair.
For a light refresh, rinse immediately. For intense neutralization, leave the lather on for 1 to 5 minutes depending on the desired level of coolness.
Rinse thoroughly with cool water to help seal the cuticle and lock in the violet pigments. Always follow with Theorie Purple Sage Blonde Conditioner for optimal results.
Ingredients Used in the Product
Theorie utilizes a base of high-performance, hair-loving botanical ingredients:
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Purple Sage Leaf Extract: Naturally neutralizes brass while providing antioxidant benefits.
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Butterfly Pea Flower Extract: Known for its deep pigment-corrective properties.
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Hydrolyzed Keratin: To reinforce and smooth the hair’s internal protein structure.
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Vitis Vinifera (Grape) Seed Oil: Provides weightless shine and thermal protection.
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Helichrysum Stoechas Extract: Promotes intense repair and hydration.
PLEASE CHECK THE PRODUCT INGREDIENTS LISTED ON THE PHYSICAL PACKAGING BEFORE BUYING OR USING. Manufacturers frequently update formulas to reflect new technology. To ensure the product is safe for your specific allergies or skin sensitivities, always review the label on the 800ml bottle prior to your first application.
Availability at Zilion Online Store
The Theorie - Purple Sage Blonde Shampoo 800ml is the ultimate multi-tasker for cool-toned hair maintenance. It bridges the gap between a clinical pigment treatment and a luxury daily cleanser, ensuring your hair stays strong, soft, and vibrantly icy.
Availability: Authentic Theorie products are available now for nationwide delivery at Zilion Online Store (www.zilion.co.nz). We are a trusted New Zealand stockist, offering fast, tracked shipping to Auckland, Hamilton, Wellington, Christchurch, Queenstown, and all over NZ.
Frequently Asked Questions (FAQs)
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Will this shampoo turn my hair purple? Only if left on for an excessive time on very porous hair. 1-5 minutes is usually safe.
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Is it safe for daily use? Yes, but every second wash is usually enough to maintain the tone.
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Does it contain sulfates? No, it is 100% sulfate-free.
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Is the 800ml bottle better value than the 400ml? Yes, the Litre-format size offers a lower cost per ml.
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Does the bottle include a pump? Yes, it comes with a high-quality professional pump for easy dispensing.
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Can I use this on silver or grey hair? Yes, it is excellent for keeping silver hair bright and white.
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Will it make my hair feel dry? No, unlike many purple shampoos, this formula is highly moisturizing.
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Is it safe for hair extensions? Yes, as long as they are 100% human hair.
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Does it contain parabens? No, Theorie is a paraben-free brand.
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Is Theorie cruelty-free? Yes, the brand does not test on animals.
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Can men use this product? Absolutely, it’s great for men with blonde or grey hair.
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Where is it manufactured? Theorie is a global professional brand manufactured in high-end facilities.
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Will it help with frizz? Yes, the keratin and oils smooth the cuticle to reduce frizz.
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Is it vegan-friendly? Most Theorie products are; please check the bottle for the official symbol.
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What does "Purple Sage" smell like? It has a light, sophisticated, floral-herbal fragrance.
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Does it protect against the sun? Yes, the antioxidants help filter UV-induced damage.
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Is the bottle recyclable? Yes, the plastic bottle is recyclable in NZ.
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Can I use it after a Keratin treatment? Yes, its sulfate-free nature makes it safe.
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Will it fix orange hair? It neutralizes yellow best; for intense orange, you may need a blue-based toner.
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Why buy from Zilion? Zilion ensures 100% genuine products and the fastest shipping in New Zealand.









